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Values |
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Kids Value Fun, reads our baseline and, as far as we are concerned, it truly is the bottomline of every endeavour of ours. Pitara is about kids, about values and about fun. Every Pitara experience has to deliver fun, entertainment, and also live up to the value system that we have defined for ourselves.
The Pitara Value-Quotient:The Eight-Way test for Pitara's disapproval. Does it promote:
Greed
Violence
Insecurity
Conspicuous consumption
Fraud - as in, dishonest or 'childish' representation of reality
Disrespect for the child or 'other' people/peoples
Intolerance
Sermonising
The Guiding principles/beliefs that we wish to live and work by:
Children are smarter than most adults think, and more often than not they are saner and less corrupt than adults.
A child's opinion is as important as an adult's - and needs to be respected.
Children have a passionate desire to explore the world, learn about it and participate in it. We need to respect and encourage their quest.
Learning and growing is a lifelong process and every being is endowed with the capacity to do so. But, this process is often stifled by the heavy-handedness of parents and teachers. If the child finds the process of learning, education and schooling unexciting, it is our fault. And we need to do something about it.
Education is not a process of sequentially accumulating grades.
Respect for a child's need to seek positive experiences as opposed to experiences that have some long-term payback.
Retain the ability to question our beliefs and be willing to change them in the light of what Adi Shankaracharya called 'pratyaksh praman' (in the light of definitive evidence to the contrary, we should be willing to re-examine our beliefs).
In the process of enjoying the experience of living without being violent with our neighbours, environment and ourselves, we don't need to be prudes - or bores.
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